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platformization

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The platformization of cultural labour

“Platform” is a handy architectural metaphor. In a seminal article from 2010, Tarleton Gillespie reveals the architectural origins of the term. “In this sense ‘platform’ has been broadly used to describe human-built or naturally formed physical structures, whether generic or dedicated to a specific use: subway and train platforms, Olympic diving platforms, deep-sea oil rig … Continue reading

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